The Shops at Legacy West have yet another big name to add to its list of extraordinary shops calling Legacy West home. Levis Strauss Co. opened its door this month to it’s newest location, and first mainline store, and boy is this place incredible!
The store itself is something to be seen and the choices in jean styles and accessories are vast. Here’s how LegacyWest.com sums them all up:
The Legacy West store carries a wide variety of sizes and styles for both men and women. If you love skinny jeans, you will find five different women’s styles of skinny jeans including the classic skinny, hi-rise skinny, mile-high skinny, shaping skinny, and super skinny. Other denim styles include straight, slim, and tapered. For the guys, the athletic fit is the most popular with its extra room in the seat and thigh areas and slightly tapered leg. In addition to dozens of different denim styles, you can also shop for graphic t-shirts, sweater, shirts, trucker and Sherpa jackets, scarves, socks, belts, hats, and handbags.
Well these folks really understand how to stock a store for Texas with variety and style.
They need to in order to be successful in Plano because we Texans love our denim. We do. We are probably the only people on earth who can pull up to a business meeting in a suit jacket and jeans and still demand respect on a corporate level. We can also enjoy dinner at the poshest restaurant where jacket and tie are required wearing said jacket and a fine pair of dress jeans and get seated at the best table they have.
Sure Levi Strauss company started in California, however, we Texans have perfected the look.
The History of the Blue Jean
Have you ever wondered how blue jeans started?
LeviStrauss.com tells the story:
THE INVENTION OF THE BLUE JEAN
May 20, 1873 marked an historic day: the birth of the blue jean. It was on that day that Levi Strauss and Jacob Davis obtained a U.S. patent on the process of putting rivets in men’s work pants for the very first time.
Levi Strauss, a Bavarian-born dry goods merchant, came to San Francisco in 1853 at the age of 24 to open a West Coast branch of his brothers’ New York wholesale dry goods business. Over the next 20 years, he built his business into a very successful operation, making a name for himself not only as a well-respected businessman, but also as a local philanthropist. One of Levi’s customers was a tailor named Jacob Davis.
WE MADE OUR FIRST JEANS OUT OF DENIM – THE TRADITIONAL FABRIC FOR MEN’S WORKWEAR. WITHIN A VERY SHORT TIME, THE JEAN WAS A BONA FIDE SUCCESS.
One day the wife of a local laborer asked Jacob to make a pair of pants for her husband that wouldn’t fall apart. Jacob tried to think of a way to strengthen his trousers and came up with the idea to put metal rivets at points of strain, like pocket corners and the base of the button fly. These riveted pants were an instant hit. Jacob quickly decided to take out a patent on the process, but needed a business partner to help get the project rolling. He immediately thought of Levi Strauss, from whom he had purchased the cloth to make his riveted pants.
Davis wrote to Levi to suggest that the two men hold the patent together. Levi, being an astute businessman, saw the potential for this new product, and agreed to Jacob’s proposal. The two men received patent #139,121 from the U.S. Patent and Trademark Office on May 20, 1873.
history-of-denim2Soon, the first riveted clothing was made and sold. We made our first jeans out of denim — the traditional fabric for men’s workwear. Within a very short time, the jean was a bona fide success. (Although, we should note that they were called “waist overalls” or “overalls” until 1960, when baby boomers adopted the name “jeans.”)
We consider May 20, 1873 the “birthday” of blue jeans, because although denim pants had been around as workwear for many years, it was the act of placing rivets in these traditional pants for the first time that created what we now call jeans.
The next time you see someone wearing a pair of Levi’s® jeans, remember that these pants are a direct descendant of that first pair made back in 1873. That year, two visionary immigrants — Levi Strauss and Jacob Davis — turned denim, thread and a little metal into what has become the most popular apparel on earth.
One of the most interesting points about the Levi Strauss Co. is that their story is actually taught in some schools as a history lesson. Books have been written about it, and other companies study the successful Levi Strauss Co.’s business.
Back To Shopping
The newest store in Plano is on a mission to get you the best fitting pair of jeans you could imagine and their doing so by having a tailor shop smack dab in the middle of the store.
That’s right, you can your blue-jean game to the next level by getting your jeans custom fit to you exact proportions.
We McCoys would like to leave you with some advice as our final thought. Splurging on a great pair of jeans is something should do for themselves as least once in their lives. And whatever you do, go to Sprinkles after you get measured at the tailor shop, don’t do it before you go. You’ll thank us later!
Have you shopped at the Levi Strauss Co.? We’d love to hear what you think! You can drop us a note, here.
Some info and photos from the LegacyWest.com Website